#Cortana vs #Siri

The ad is titled “Siri vs. Cortana – Mirror Mirror” and depicts Cortana and Siri talking to each other about a number of features on the new HTC One M8 for Windows. Cortana demonstrates how it can work with a user’s calendar and traffic to provide route and mapping information…

The new ad follows the below  commercial released in July showing off Cortana’s ability to perform contextually-aware tasks and poking fun at Siri’s inability to do the same.

Cortana was originally announced earlier this year as a part of Windows Phone 8.1, with Microsoft emphasizing the virtual assistant’s ability to relate tasks to people and places. A Windows Phone manager also stated in June that Microsoft would like Cortana to be on other mobile platforms, perhaps hinting at an expansion of the assistant to iOS and Android.